If you would like to receive the newsletter offered on the website, we require an e-mail address from you as well as information that allows us to verify that you are the
owner of the e-mail address provided and that you agree to receive the newsletter.
We use this data exclusively for sending the requested information.
You can revoke your consent to the storage of the data, the e-mail address and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter.
The registration for our newsletter takes place in a so-called double opt-in procedure. This means that after registering, you will receive an email asking you to confirm your registration. This confirmation is necessary so that no one can register with other people’s email addresses.
The registrations for the newsletter are logged in order to be able to prove the registration process in accordance with the legal requirements. This includes storing the time of registration and confirmation as well as the IP address. Changes to your data stored with ActiveCampaign are also logged.
ActiveCampaign
The newsletter is sent using “ActiveCampaign”, a newsletter distribution platform.
The email addresses of our newsletter recipients, as well as their other data described in this notice, are stored on ActiveCampaign’s servers. ActiveCampaign uses this information to send and analyze the newsletter on our behalf. Furthermore, ActiveCampaign may, according to its own information, use this data to optimize or improve its own services, e.g. for the technical optimization of the dispatch and presentation of the newsletter or for economic purposes in order to determine from which countries the recipients come. However, ActiveCampaign does not use the data of our newsletter recipients to write to them itself or pass it on to third parties.
Statistical survey and analyses
The newsletters contain a so-called “web-beacon”, i.e. a pixel-sized file that is retrieved from the ActiveCampaign server when the newsletter is opened. As part of this retrieval, technical information, such as information about the browser and your system, as well as your IP address and time of retrieval, is initially collected. This information is used for the technical improvement of the services based on the technical data or the target groups and their reading behavior based on their retrieval locations (which can be determined using the IP address) or the access times.
The statistical surveys also include determining whether the newsletters are opened, when they are opened and which links are clicked. For technical reasons, this information can be assigned to individual newsletter recipients. However, it is neither our intention nor that of MailChimp to observe individual users. The evaluations serve us much more to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users.
Cancellation/revocation
You can cancel the receipt of our newsletter at any time, i.e. revoke your consent. Your consent to receive the newsletter via ActiveCampaign and the statistical analyses will then expire at the same time. Unfortunately, it is not possible to revoke your consent to the sending of the newsletter via ActiveCampaign or the statistical analysis separately.
You will find a link to unsubscribe from the newsletter at the end of each newsletter.
Legal basis General Data Protection Regulation
In accordance with the provisions of the General Data Protection Regulation (GDPR) applicable from 25 May 2018, we inform you that the consent to the sending of email addresses is based on Art. 6 para. 1 lit. a, 7 GDPR and Section 7 para. 2 no. 3 and para. 3 UWG. The use of the mailing service provider ActiveCampaign, the implementation of statistical surveys and analyses as well as the logging of the registration process are based on our legitimate interests in accordance with Art. 6 para. 1 lit. f GDPR. We are interested in using a user-friendly and secure newsletter system that serves our business interests and meets the expectations of users.